Data collected by our cars

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Just on TikTok and a video by Dr Jo Orlando outlined an investigation currently underway into Hyundai and Toyota looking at the data these companies collect in electric vehicles on us. Our driving patterns, video, what we say are so potential collection that may be used for marketers but she also points out could also be used to impact future insurance premiums.

Whilst the 18-month investigation names just these two companies, Dr Orlando points out data being collected isn’t just limited to these two companies alone. Certainly makes me feel watched. If you have TikTok you can watch her video here.

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